research project
Brand Communication Analysis
This project is both an analysis of the various aspects that come together to communicate the NGS brand and a study of the role communications can play in brand-building.
a solo research project completed for Communication Planning.
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I'm Jordan Fischer, a graduate student @
the IIT Institute of Design.
what's up--
the
watt watchers project was awarded
notable entry in the
2008 greener gadgets design competition!
--
i'm currently completing my last semester at ID and interviewing for full-time jobs in design strategy and design research.
Strategic planning is changing and now rapidly coming to embrace innovation issues and expertise.
The Fall 2006 Design Planning class broke in to teams to highlight the demonstrably superior innovation capabilities
and systems that a world class Innovation Center would possess.
a team research project completed for Larry Keely's Design Planning class.
Contrary to employees and investors, customers and potentials view companies from a brand perspective first.
This project is an analysis of the multiple assets that combine to communicate a brand.
a solo research project completed for Communication Planning.
Homelessness is a complex issue encompassing multiple facets of society.
Benchmark is a mobile cart that provides the homeless storage by day and a place to rest by night. Much of it is made of pre-existing objects, the parts that are not are inexpensive to manufacture.
a solo research and design project completed as a part of foundation year Product Design studies.
Chicago Style is a multi-media project completed as a part of foundation year Communication Design studies. A book and exhibit were also made as part of the project.
All of the field research was done between January and April of 2006 in Chicago. A Chicago Style hot dog was eaten at each of the six stands featured (sometimes cheese fries and a soft drink also).
a solo research and design project completed as a part of foundation year Communication Design studies.
about, with & for is a premier conference advancing the practice of user-centered design research.
As co-chair of the 2006 conference, I formed and managed a team of 33 student voulunteers, providing input on the theme,
speakers, communication pieces and venue.
a jointly-managed project with Irene Chong.